Sponsors are demanding more. 80 percent of marketers report that the need to validate sponsorship results is increasing dramatically. And with more properties vying for sponsorships, the pressure is on to prove ROI and connect sponsors directly to fans. Brooklyn Sports & Entertainment (BSE) has cracked the code to do just that.
Brooklyn Sports & Entertainment includes the Brooklyn Nets and New York Islanders, as well as Barclays Center in Brooklyn and NYCB LIVE, home of The Nassau Veterans Memorial Coliseum in Long Island. Watch the webinar below and earn how the New York Islanders and Brooklyn Nets:
- Use digital and data to create multi-channel experiences
- Move beyond “impressions” to show value
- Partner with brands like JetBlue to gather fan insights
- Impact ticket sales with their activations
Sponsorships are a goldmine. Stay ahead of the game to keep your sponsors and fans coming back for more.