The Business of College Sports: An Infographic of the Top Teams, Sponsors & Brands. A data-driven overview of the top college sports teams based on revenue, attendance, performance and brand affinities
There are currently more than 800 music festivals in the U.S. and growing. In 2014, the five biggest festivals combined grossed more than $183 million in ticket sales in 2014 not including sponsorships or merchandise, food and alcohol sales. Here are the top 7 reasons that music festivals are growing exponentially:
Data and new technology are changing fan experiences at stadiums and venues like never before. Here are the top 10 ways that fan-centric companies are redefining live events and converting spectators into superfans:
Brands are spending millions of dollars in athletic sponsorships but are they really worth it? How can college teams use data to show value to their sponsors? Here are 8 things every college team needs to do attract and retain their biggest sponsors:
10 Data Points That Prove That Soccer Has Finally Made it in America. How the sport of soccer is attracting millions of new fans, advertisers, sponsors and players in America.
14 innovative brands that are connecting with their customers via useful and unique mobile apps that engage users and build loyalty.
Learn how customer data is helping sports teams drive 5x ROI in ticket sales and additional off-season revenue.
How Qantas merges web, mobile and social data from multiple sources for better customer experiences.
13 Retail Companies Using Data to Revolutionize Shopping Experiences
6 Takeaways & Predictions From the Experts at the 2015 CDO Summit