Happy Friday, everyone! Before you sign off for the weekend, be sure to check out our roundup of the best in big data news. This week, we’ll see how films are using data to increase the odds of getting an Oscar nomination, whether or not companies are generating revenue from big data and what your writing style says about your personality according to Watson.

How ‘The Revenant’ - and Big Data - Will Change Movies Forever Instead of simply categorizing movies into ‘good’ or ‘bad', Fox Studios partnered with a bioanalytics firms to determine exactly which specific parts of the ‘The Revenant’ were most engaging by monitoring when heart rates went up, body temperatures changed and movements were made on a sample audience. See how this data helped determine in advance if this Leonardo DiCaprio film would or wouldn’t be sweeping in Oscar nominations.

Big Data Facts: How Many Companies Are Really Making Money From ‘Big Data’ There are frequent headlines claiming that big data is just a bunch of hype, but now there’s data behind the big data. View the results of 476 executives from around the world who were surveyed on whether or not big data was generating revenue  and what types of barriers are preventing them from making the most of the data available to them.  

I Asked A Computer To Be My Life Coach While companies like Facebook and Twitter use big data tools to understand who is most likely to buy or click, see how one journalist used big data tools to better understand her own personality. Is she kind? Empathetic? Shrewd? See how Watson mined her unfiltered emails and Facebook posts to determine who she actually is and not just who she portrays herself to be.  

How an Algorithm Could Know If You Have a Genetic Disease Before You Do Stanford researchers are working on creating an algorithm that flags doctors when a patient health record mimics the data of a patient who has hypercholesterolemia, a genetic disorder that could lead to heart attacks. See how this algorithm could help doctors identify at-risk patients and offer a proper diagnosis before it’s too late.

Will Big Data Write the Next Big Song? Do humans enjoy errors when it comes to music? That might be the case according researchers at Harvard. While computer programs can play certain rhythms perfectly, humans tend to find imperfect sounds of human-produced music more desirable than their robotic music-playing counterparts.