Sponsors are demanding more. 80 percent of marketers report that the need to validate sponsorship results is increasing dramatically. And with more properties vying for sponsorships, the pressure is on to prove ROI and connect sponsors directly to fans. Brooklyn Sports & Entertainment (BSE) has cracked the code to do just that.
Brooklyn Sports & Entertainment includes the Brooklyn Nets and New York Islanders, as well as Barclays Center in Brooklyn and NYCB LIVE, home of The Nassau Veterans Memorial Coliseum in Long Island.
Join Umbel on Thursday, May 18, 2017 at 11 AM CST for our webinar with Ashley Kahler, Sr. Director Partnership Marketing & Brand Strategy for BSE, where you’ll learn how the New York Islanders and Brooklyn Nets:
Use digital and data to create multi-channel experiences
Move beyond “impressions” to show value
Partner with brands like JetBlue to gather fan insights
Impact ticket sales with their activations
Sponsorships are a goldmine. Stay ahead of the game to keep your sponsors and fans coming back for more.
Click below to register for the webinar.