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28 Nov: Why Sports Marketers Need to Act On GDPR… Now

As we hurtle towards May 2018, many teams and venues are still woefully, yet very understandably, underprepared for the implementation of GDPR (the General Data Protection Regulation). This may seem like an IT or BI issue, but GDPR affects the day-to-day heartbeat of the…

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09 Nov: 3 Ways Venues Monetize Stadium WiFi

WiFi is no longer a nice perk for stadiums and arenas—it’s a must. With the popularity of photo and video-driven apps like Snapchat and Instagram, along with file sizes getting better with every new high-res iPhone camera, fans expect to be connected at every…