Data and new technology are changing fan experiences at stadiums and venues like never before. Here are the top 10 ways that fan-centric companies are redefining live events and converting spectators into superfans:
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Beacons have been generating buzz since 2013, when Apple first introduced iBeacon technology. And while it may have appeared for a time that this new way of connecting with customers might be slow to catch on, today it’s catching fire.