How It Works
Umbel collects and combines customer data to reveal:
- What types of customers convert best
- What your customers like
- Key demographics such as age, gender, income and more
We use this data to help you acquire, retain, and upsell customers across ad networks and marketing channels.
Learn Which Customers Convert Best
Quickly discover which types of customers are most likely to buy, engage, or convert using Umbel's customer insights.
Umbel reveals the exact targeting criteria needed to achieve the highest conversion rates on ad networks and marketing campaigns.
What Makes Umbel Unique?
Umbel offers many unique features to help you take action with customer data:
The Digital Genome
The Umbel platform can sort through 18,446,744,073,709,600,000 customer profiles in less than one second, using our proprietary Digital Genome® technology.
All data in Umbel is connected to specific customer groups. Insights apply to actual users so you can segment and target audiences directly.
Activators allow you to easily collect customer data via contests, WiFi, login screens and more. Collect up to 25,000 data points per customer with one click.
Our powerful API allows you to build the Umbel Platform into the systems standard in your industry. Send customer data from Umbel into your own dashboards and tools.
Audience Reach Extension
Take action with your data. Umbel can execute data driven look-alike campaigns that go beyond the reach of Facebook, Twitter or LinkedIn’s off-the-shelf targeting.