Umbel's Big Data & Analytics Workshop at XLive 2016

Umbel + XLive 2016

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 Umbel will kick off SXSW Interactive on March 11, 2016 at ACL Live at the Moody Theater with our third annual panel and concert experience. Umbel Presents Data Discoveries is a series of cutting edge panels that will gather data-driven pioneers to discuss how big data, artificial intelligence and robotics are catalyzing a massive shift in emerging sectors like brands, music festivals, academia, retail and more.

Later that night, we'll drop the formalities and turn ACL Live at the Moody Theater into a full on party, featuring Bloc Party at our #DataDisco. Leveraging Umbel’s digital genome, guests will interact with beautiful and massive installations to understand how their music preferences compare to the party-goers as a whole.

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Event Details

What: Umbel Presents Data Discoveries
Where: ACL Live at the Moody Theater
When: Panels 11am – 4:30pm, Party doors at 8pm 
Cost:  The event is free, but you must RSVP. 

NOTE: RSVP DOES NOT GUARANTEE ENTRY. Admission is strictly on a first-come, first-serve basis and will require a prior RSVP. Umbel Presents Data Discoveries is open to the general public, with priority going to SXSW Interactive badge holders. Doors open at 8:00PM and early arrival is STRONGLY recommended. Must be 21 or older to attend.

 Umbel Presents Data Discoveries is a full day of official SXSW Interactive panels focused on big data, artificial intelligence and robotics, being held at Austin’s renowned ACL Live at The Moody Theater. Umbel’s SXSW big data track boasts an impressive roster of global experts representing some of the most innovative brands, music festivals, universities, agencies and companies in the world. Our dynamic panelists will provide perspective on trends and opportunities, how companies can move forward using data their insights and how to use big data to make the biggest impact. Panels are open to all SXSW Interactive badge holders.

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Big Data & AI: Sci-Fi vs. Everyday Applications

Friday, March 11: 11:00am-12:00pm  |  ACL Live at The Moody Theater

What was once considered futuristic sci-fi has already become a reality, due to advancements in AI and big data. Robots performing complex surgeries, algorithms predicting our purchase behaviors, operating systems that talk to us and self-driving cars are already here. And as we continue to amass and analyze data, the more sophisticated machines will become. So is a machine takeover in the near future? Are robots in our homes, self-driving spaceships and genetically-designed babies just around the corner? Join our expert discussion on the future potential for AI and data, what’s already in development, potential dangers and how this will impact consumers. Learn More  

Panelists 

  • Kris Hammond, Chief Scientist, Narrative Sciences
  • Doug Lenat, CEO, Cycorp
  • Rayid Ghani, Research Director, Computation Institute, University of Chicago
  • Robin Goad, CMO, Lucid

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Smart Women Using Smart Data to Rise to the Top

Friday, March 11: 12:30pm-1:30pm  |  ACL Live at The Moody Theater

Only a quarter of computing jobs are held by women today. Even worse, that’s down from a year ago. Only 5.2% of Fortune 500 companies are led by women. So how are data and digital driven jobs catalyzing change in the technology sector for women? Learn how women are using data-driven decision making to get C-Suite jobs and lead digital initiatives at their companies. Access to big data and the ability to drive business outcomes based on analytics has leveled the playing field, empowering more women to rise to the top and break gender stereotypes. In this session, you’ll hear about unique challenges, opportunities and lessons learned from women executives leading data-driven transformations. Learn More 

Panelists 

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How Data is Impacting the Rise of Music Festivals

Friday, March 11: 2:00pm-3:00pm  |  ACL Live at The Moody Theater

From Bonnaroo and ACL to Coachella and SXSW, music festivals have gone mainstream, and they’re making hundreds of millions of dollars every year. This unprecedented growth has had a significant impact on musicians, fans and the economies of local communities. Hundreds of new multi-day music festivals have cropped up in the last year alone. Millennials shell out big money for unique, curated music experiences, and corporate sponsors are spending millions to reach them.  Fan data, analytics and technology are driving decision-making at every level. Learn how the music festival industry is using data and technology to find and retain attendees, improve customer experiences and select bands. Learn More 

Panelists 

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Innovative Brands Using Data-Driven Marketing

Friday, March 11: 3:30pm-4:30pm  |  ACL Live at The Moody Theater

From personalized product recommendations and mobile POS systems to virtual fitting rooms and iBeacon geo-targeting to cut down on lines, brands know that they need to take it to the next level to impress and retain customers.  However, all of these advances wouldn’t be possible or impactful without big data.  Customers have been giving companies access to their data for years and now they’re expecting a more direct, personalized relationship with the brands they love.  In this session, learn how marketing rock stars at some of the most innovative brands are using data to better understand their customers, power predictive analytics, deliver top-notch customer experiences and drive ROILearn More 

Panelists 

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