Umbel Professional Services

Let us help you make the most of your fan data. We offer a full range of services so your team can do what they do best.

Getting started with Umbel

quick-deployment

Fast turnaround

Next week? Next quarter? We’ll work with whatever your marketing calendar throws at us.

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Training

You don’t have to be a tech wizard to use Umbel. We’ll get you up to speed and acting on audience data in no time.

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Data setup

We can help bring in the data you already have using our integrations and upload interface.

Creative fan engagement

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Data collection

Use one of our Premium Activation campaigns to enhance the fan experience, collect data, and generate leads all in one swoop.

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Custom creative

We’ll use your style and branding to develop campaigns built to engage your fans.

Data-driven media planning

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Hyper-segmented targeting

Our media team will find crucial segments to run targeted campaigns across paid ad networks like Google and Facebook.

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Strategic media planning

We’ll put together a strategy for a single campaign or a full season to account for the ebb and flow of ticket sales and other factors.

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Data management and analysis

We use campaign performance data to adapt on the fly and offer detail insights on what to do next.

Fan analysis

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Lifetime value

Our data scientists will use profit predictions from individual customers to identify and engage your high-value fans.

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Cohort analysis

We’ll analyze and compare how different groups behave over time and their key features to focus your next campaign.

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Lookalike modeling

After identifying your most valued fans, we’ll build segments based off patterns we find.

Data management

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Managed data services

Our additional analyst services will help you get the most out of the product from data acquisition to segmentation to reporting.

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Data cleanup / structuring

Dirty data hiding your real fans? Our data engineers will work with you to clean, de-duplicate, and structure your audience data.

Start converting fans into customers

Want a little less talk, a little more action?
Click below to see what our team can do for yours.