Umbel Professional Services
Getting started with Umbel
Next week? Next quarter? We’ll work with whatever your marketing calendar throws at us.
You don’t have to be a tech wizard to use Umbel. We’ll get you up to speed and acting on audience data in no time.
Creative fan engagement
Use one of our Premium Activation campaigns to enhance the fan experience, collect data, and generate leads all in one swoop.
We’ll use your style and branding to develop campaigns built to engage your fans.
Data-driven media planning
Our media team will find crucial segments to run targeted campaigns across paid ad networks like Google and Facebook.
Strategic media planning
We’ll put together a strategy for a single campaign or a full season to account for the ebb and flow of ticket sales and other factors.
Data management and analysis
We use campaign performance data to adapt on the fly and offer detail insights on what to do next.
Our data scientists will use profit predictions from individual customers to identify and engage your high-value fans.
We’ll analyze and compare how different groups behave over time and their key features to focus your next campaign.
Managed data services
Our additional analyst services will help you get the most out of the product from data acquisition to segmentation to reporting.
Data cleanup / structuring
Dirty data hiding your real fans? Our data engineers will work with you to clean, de-duplicate, and structure your audience data.