Everything You Need to Know About Customer Data Unification
Is your customer data all over the place?
Perhaps you have customers in your CRM, but also have customers on social, in yourloyalty programs and maybe even on mobile devices.
How do you wrangle all your data so that you can have one unified vision of yourcustomer — and ultimately make smarter marketing decisions? Watch Umbel's webinar on Unifying Customer Data: Your Guide to Getting Started where we will cover:
- How you can get your C-Suite to agree on a unified data vision
- Common hurdles and how to overcome them when unifying data
- What your technology needs are for data unification
- What types of campaigns you can execute once your data is unified
- Examples of companies who have mastered data unification